Unfortunately for China’s women their new-found confidence has incited a backlash from men, the government and even their own families.

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'Then, when you finally graduate at the age of 25, you’re suddenly expected to know how to find a rich boyfriend who has a car and a house.

But by then you only have two or three years before you’re branded a shengnu.

Taking matters into her own hands, she set up the matchmaking site Jiayuan ('Beautiful Destiny’) to help women like her, and within three months had met her husband via the site.

With more than 58 million registered users, the site has given her a clear picture of what constitutes 'the ideal woman’ in the eyes of a Chinese male.

If women don’t get married and have a child then in the eyes of their more conservative parents and grandparents they haven’t achieved harmony and they’ve failed.’ It doesn’t help that educated young women are barely given a chance to find a husband until it’s supposedly too late.

'While you’re at university your parents constantly discourage you from having relationships; they tell you to focus on your studies,’ continues Wu Manling.

I told her that I wasn’t going to rush into marrying just anyone, that my happiness doesn’t only come from my relationships but from my work.

I have my own value and can make my own social connections.

'The most popular woman is the traditional, angelic type,’ she says.